Current projects
- E-commerce website B
- Online consumer competition
- E-commerce website A
- Market monitoring
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Do you wish to create your own label or brand? We will provide concepts based on your rough guidelines, wishes and product DNA. After you have chosen the concept, we will then create several potential labels. The label of your choice will be then be further refined until we reach the design you like. Should you request a brand- or marketing plan, we will be happy to develop it for you. We just love to start our work from a concept. It forms the base of creating a coherent platform and all other actions undertaken, whether on a company or product level. An appropriate communication plan can be put into action, reaching the target audience and creating the desired response. Social media are here to stay. They are changing the traditional interaction between the producer, the product and the consumer. The best known are Facebook, Twitter and Linkedin. A well-integrated usage of social media will allow you to position the company and enhance its image. An easier and cheaper way of communicating than classic post, is to keep your contacts informed by e-mail. The use of your logo and house style will underline and reinforce your professional image. We make the HTML designs, write the texts, send and report. The frequency and content of your messages are very important. E-mail marketing is a substantial part of a good 360° communication mix. For every assignment we will find an appropriate object. Commercial activities, events, holiday wishes, product launches or other projects,... we are on the lookout for the perfect item that will do the trick. This is all kinds of POS materials for commercial activities. Boards in a variety of materials and dimensions, banners, small fasteners, displays, flags, tent-cards etc., according to your briefings. We can help you with all kinds of artwork and printed materials. We try to remain within the standard formats so as to keep prices within reason. 90% of your needs can be fulfilled within this range. Invitations, flyers, posters, stationary, envelopes, cards, tickets,.... you name it. Bespoke print formats are also possible too of course. Just about everything determines the image of a company. The central point of recognition is the appropriate logo that reflects the company style. The house style fits in seamlessly. Consistent use of both in all areas of your communication is key. The image is set by the way you act and react. Your style and surroundings are in line with your image and client relationships. Your house style represents the visual expression of your company. A good, persistent house style will contribute to a thorough and virtually subliminal recognition. A house style is integrated into all aspects of your communication and will help to determine your image and the values that accompany it. The way you present yourself tells something about the way you want to be seen. A well-designed logo shows your identity and should be easy to recognise. Sometimes “less is more”. You need to feel good with your logo as it symbolises you and your company. And above all, it is something you can not change every year. In addition to brand plans, we can draw up plans for broad-based campaigns to highlight a particular company, brand, person or product. This campaign will define all actions to be undertaken within a wider framework by specifying the target audience, brand communication tools, channels, frequency and timings. The main thing here is to establish a connection, whereby not only print but also e-mailing, website(s) and events could contribute. Wynamics has good contacts with the specialised press and can contribute to maintaining or reinforcing your good relationship with them. Product launches, general news, organising and guiding press functions and events. Also PR towards trade, consumers and producers are a part of our offer. Wynamics handles your press releases. Copy-writing, pictures, translations, all drawn up neatly and sent out according to your specifications. This can be by e-mail to a larger database or limited to a selection of people by normal mail including a CD/DVD if high resolution files or samples are required... anything is possible. Few people have the talent to master the language of wine in a way that will entertain both the beginner as well as the wine connoisseur. Technical terms, the right tone of voice, commercial, informative, intelligible, able to quickly pass on the right message whilst maintaining an eye for detail. Converting this into another language is not an easy task. Wynamics has its translations done by “native speakers”, people who are translating into their own mother tongue. Depending on the target audience and the purpose, texts are devised in a clear and easy to read language that will appeal and provide a personal touch. An engaging text that will create an emotion or reaction in the “language” and environment of the person to whom it is addressed. We undertake both internal and external corporate communications. It might be about important changes in the company's evolution, newsletters, event invitations,.. in print or digitally. Wynamics offers a unique “one stop shop” concept and acts as your partner for all aspects of the drinks industry. There is no need to waste time and money looking for several suppliers of a range of services. We can be your one and only contact saving you time and money with a clear and smart customized proposal. Our vision is simple: to deliver excellent services and support, allowing you to concentrate on your sales and growing business. We like to work concept based. Every action needs to fit into a coherent approach, either an existing one or to create new concepts from scratch. Once a clear concept is established, everything else flows naturally. The fundamentals of the concept are then driven down to the level of communication and marketing. Any services required to put the concept into action can be offered from one single source, whether it be texts and designs in print or digital, on the website or in the media. The ultimate goal is to get the right mix and best result out of an easy to understand message. Wynamics is an expert in and focuses its activities on the world of wines, champagnes, aperitifs and spirits. You are a producer, agency, importer, retailer, group, shop, consultant, company,... involved with these products. Wine countries or regions and event organisers can also call upon us. Wynamics is your direct partner with focus and knowledge of the product, its industry and the market. Need: you feel the need for communication and marketing but prefer not to recruit a direct employee.Flexibility: Wynamics' starting point is not to write “yearly contracts”. Whenever you have a project, big or small, you can turn to us as and when it suits you. You can pick and choose both the type of services and our level of involvement.Efficiency: A “one stop shop” concept for all your marketing and communication requirements, that makes your life easy and saves you time and money. One point of contact that knows all about your project.Business environment and product knowledge: Many marketing companies, website builders, communication specialists are very good in their specialty and will work in all kinds of different businesses. They lack however the knowledge specifics of your business environment and wine language. Wynamics combines all disciplines with a solid business driven background and years of product and market knowledge. Certified service provider: Wynamics is certified by the Flemish Government for its consulting services. This enables Flemish companies to take advantage of subsidies of up to 50% on marketing and strategic plans. In this way it supports the economic fabric and the position of Flemish companies willing to call in external knowledge and advice. |
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Wynamics is certified by the Flemish Government for its consulting services. This enables Flemish companies to take advantage of subsidies of up to 50% on 